The Challenge College athletes struggle with financial management due to limited education and inaccessible tools, leaving them unprepared to handle wealth effectively. The Solution I designed a mobile app that centralizes financial education, wealth management, and tax preparation. Scout delivers a seamless, pro-level financial concierge experience tailored to college athletes. The Results - Increased financial literacy, with 70% of users reporting a better understanding of wealth management. - Reduced average tax preparation time by 40%, thanks to streamlined workflows. Process Overview 1. Research Conducted interviews with college athletes and financial advisors to uncover gaps in existing tools. Found athletes wanted on-demand resources paired with personalized financial support. 2. Design Built an intuitive mobile experience with three core modules: Education, Wealth Management, and Tax Planning. Integrated a live chat feature for concierge support, offering real-time assistance. Created a visually engaging UI to simplify complex financial concepts. 3. Testing & Iteration Tested prototypes with athletes, iterating to improve navigation and clarity. "The app makes managing my money easy—I finally feel confident." – User feedback. Key Takeaway This project highlighted the importance of combining education, accessibility, and professional-level support in a mobile-first design to empower underserved users like college athletes.